Shotgun Sales Shifting, Trending Upward, Analytics Reveal

by
posted on December 10, 2022
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Mossberg 940 Pro Snow Goose shotgun
Mossberg 940 Pro Waterfowl Snow Goose 12 gauge shown above.

Handguns represent the largest percentage of firearms sold annually, followed by rifles, but according to a National Association of Sporting Goods Wholesalers (NASGW) report released last month, shotgun sales are claiming more market share. In 2019, the last complete year before the pandemic and social unrest suspended normalcy, 8.5 percent of the National Instant Criminal Background System Checks conducted by the FBI were related to the sale of a shotgun. During the first nine months of 2022, by comparison, that figure was up to 9.7 percent.

A shift of 1.2 percent may sound minor to the average enthusiast, but the figure reflects total volume of firearms sold. From a shotgun manufacturer’s perspective, it translates to more than a 10 percent increase in orders at a time when ramping up to meet demand remains plagued by a labor issues, shipping backlogs and raw material price increases.

There’s also been a decided shift in the type of shotgun purchased. In 2021, tactical/home defense shotguns accounted for 55.8 percent of sales. This year, the figure has dropped to 40.4 percent, so far, according to the NASGW Scope report.

Field models suitable for hunting are selling fastest this year, holding the advantage at 59.6 percent of all shotguns sold. Those looking for a semi-automatic version to put under the Christmas tree this year may find it hard to find the right model, though.

“Participant growth and consumer demand continues to be elevated in semi-auto shotguns coming out of the COVID period,” Ryan Link, GMM/Director of Merchandising at Big Rock said in the Scope report. “The supply in the semi-auto segment to meet this new demand, while improving, continues to be constrained.”

Home and self-defense concerns fueled record-breaking firearm sales during 2020 and 2021, but the swing back to field shotguns reflects a renewed focus on sporting applications, according to the report. It also notes models suitable for the pursuits run roughly $200 more than pump-action tactical shotguns.

Our food bills indicate there’s another catalyst NASGW failed to mention. When the U.S. Bureau of Labor Statistics estimates the price of food has risen 10.7 percent in the past 12 months, nationwide, deer, duck and turkey hunting’s ability to put meat on the table makes them much more than simply a recreational pursuit.

Latest

Magpul Hunter Lite Stock
Magpul Hunter Lite Stock

New for 2026: New Products from Magpul

Magpul announces new metal-magazines, new stocks and pistol frames.

New for 2026: Burris Veracity Riflescopes

The latest generation of Veracity scopes is available in a variety of 5X magnification ranges.

New for 2026: Springfield Armory 10-8 Performance Master Class 1911 Pistols

Springfield Armory and Lipseys have partnered to offer a highly custom 1911 with input from Hilton Yam.

New For 2026: Diamondback SDR-A

Following the release of its Self-Defense Revolver in 2024, Diamondback Firearms has now lightened its design and reduced the cost with the new-for-2026 SDR-A.

Rifleman Review: Walther Arms PDP F-Series 4-Inch

Walther Arms continues to expand its F-Series handgun line, a design initially developed for women but that has broad appeal across the firearm consumer market, thanks to its unique design elements and feature set.

Mossberg Expands Budget-Priced Maverick Line With Semi-Auto Model

As part of its International family of shotguns, Mossberg announced the introduction of the Maverick SA Semi-Auto, a versatile, value-focused semi-automatic platform built to deliver reliable performance.

Interests



Get the best of American Rifleman delivered to your inbox.