Coronavirus Fears Spur Sales of Ammo & Survival Gear

by
posted on March 5, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
ammo-1.jpg
Surgical masks, disinfectant and toilet paper aren’t the only things flying off the shelves as Americans prepare for coronavirus. Several retailers contacted by American Rifleman report ammunition sales are up significantly, with another warning that foodstuffs and survival gear once considered the exclusive realm of hardcore preppers and survivalists are in even higher demand. 

Widener’s Reloading & Shooting Supply, an online ammunition retailer, experienced a 99.7 percent increase in website traffic from Feb. 23 to 25 (when compared to last year) and roughly double the sales. “It’s clear our customers want to be prepared in a worst-case scenario,” Jacob Long of Widener’s said. “For a lot of our families, a disaster plan includes having ammo on hand.”

Brick-and-mortar stores are experiencing a similar response, according Danny Garcia, manager of Money Quick Pawn and Guns in Fayetteville, NC. “We have seen a distinct increase in both handgun and rifle ammunition in the past few months,” he said. “February was a record sales month…Talking with our customers we are hearing the increase is due to both the prospect of a coronavirus outbreak and the pending elections.”

Ryan Repp, director of content and communications for Brownells said the company is experiencing something slightly different. “Our ammo sales are up a few points, but our emergency food and survival supplies sales are trending up higher even than ammo.”

Don’t expect cartridges to repeat the vanishing act like they did in 2013, though. Undoubtedly, the manufacturers anticipated the political rhetoric and are monitoring the viral demand. In addition, the company’s contacted indicated they have a generous supply on hand.

“We are in great supply for both ammo and emergency supplies,” Repp said. Garcia noted, “Our shelves and stockroom are full, and we have pre-ordered a very large amount of ammunition that should easily provide a steady flow of ammunition to our customers.”

The inventory situation is the same at Widener’s, although the company provided eye-opening figures readers in some regions should note. Orders from Michigan are up by 566 percent. Other states with enthusiasts buying at higher-than-normal rates include Connecticut (up 390 percent), Florida at (+383), Kentucky at (+304), and New Jersey (+241). 

“We are seeing an increase in sales across the board. It’s not product-specific, it’s industry-specific,” Long said. He also provided a breakdown of the cartridges most in demand. Sales of ​.223 Rem. and 5.56 NATO​ are up 2,036 percent, ​.45 ACP​ has risen 195 percent and the ​9 mm​ increase came in at 110 percent.

Latest

Army 250Th Part 4 6
Army 250Th Part 4 6

250 Years of the U.S. Army: From Vietnam to Today

For more than half a century, the U.S. Army's standard infantry rifle has undergone a remarkable transformation, from the battle rifles of World War II to the compact, modular carbines carried by soldiers today.

The Alpha Foxtrot Attila: Not Just Another 2011

In a marketplace filled with 2011-style pistols, Alpha Foxtrot decided to go a different direction with its Attila handgun design, which is built to use Shield Arms S15 magazines.

JP Morgan Rescinds Discriminatory Policy Against Gunmakers

In January, JPMorgan Chase joined Citigroup and Bank of America in rescinding policies discriminating against lawful businesses in the firearm industry—in this case, reversing their policy against lending to rifle manufacturers.

Remembering Past NRA President David A. Keene

David A. Keene, a prominent conservative leader and NRA President from 2011 to 2013, died on March 8, 2026, at 80 years old, from pancreatic cancer.

Semi-Automatic Bans Are Unconstitutional

If the logical application of the rule of law means anything in this constitutional republic, bans on massively popular semi-automatic firearms will be found unconstitutional.

New Handloading Helpers: The Latest Reloading Gear From RCBS

When Hodgdon Powder Company took over RCBS in 2024, company leaders said positive change was coming. By looking at the new products RCBS introduced in 2026, it’s clear they were right.

Interests



Get the best of American Rifleman delivered to your inbox.