Black Friday Sales Trend Down, Gun Sales Still Strong

by
posted on December 17, 2024
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
People at gun counter looking at pistol three women two men

The FBI’s National Instant Criminal Background Check System (NICS) completed 613,380 background checks related to firearms for the week leading up to and including “Black Friday,” according to a National Shooting Sports Foundation (NSSF). That figure is, however, down 9.8 percent from the total of 680,671 for the same period in 2023.

The FBI completed 169,906 background NICS checks on “Black Friday” alone. The figure approximates firearm sales at retail on that day, the total also includes background checks for other purposes related to firearms such as approvals for concealed carry permits.

Despite the volumetric drop, November was the 64th month in a row in which more than 1 million firearm purchases resulted in the FBI conducting a background check. NSSF estimates there were 1,514,773 guns purchased last month, a figure that reflects a 5.1 percent drop when compared to the same 30-day period in 2023.

With 24 states currently having at least one qualified alternative permit that allows the holder to purchase a firearm from without undergoing a redundant NICs check for that transfer, it’s widely recognized NSSF’s estimates are below actual sales figures. *The number of NICS checks in these states does not include these legal transfers based on qualifying permits and NSSF does not adjust for these transfers.

“The background checks reported by the FBI are in keeping with the trends NSSF has seen throughout the year,” said Joe Bartozzi, NSSF CEO and president. “While the overall trends are still coming off the peaks experienced in recent years, firearm sales remain consistently strong, with over a million per month for more than five years running. These figures tell us that there is a continued strong appetite for lawful firearm ownership by law-abiding Americans and that firearm manufacturers across the country continue to deliver the quality firearms our customers have come to expect.”

Below are the daily totals for FBI NICS checks conducted during “Black Friday” week:

Saturday, Nov. 23, 2024 — 86,224
Sunday, Nov. 24, 2024 — 49,535
Monday, Nov. 25, 2024 — 89,662
Tuesday, Nov. 26, 2024 — 98,093
Wednesday, Nov. 27, 2024 — 104,896
Thursday, Nov. 28, 2024 — 15,074
Friday, Nov. 29, 2024 — 169,906

Note that these totals include carry permit applications, renewals and other administrative use of the system.

Latest

Mossberg 590R Chisel GOTW 1
Mossberg 590R Chisel GOTW 1

Gun of the Week: Mossberg 590R Chisel

For those who are seeking a shotgun that's a bit more heavy-duty, Mossberg's 590 line offers plenty of options, and one of the latest is the striking 590R Chisel.

A Cathartic Journey Back to Midway Arms & the MidwayUSA Foundation

NRA CEO & EVP Doug Hamlin returned to MidwayUSA, a place he first visited decades ago in the early 1990s as publisher of Guns & Ammo magazine alongside the late, great Robert E. Petersen.

Review: Steiner MPS-C

The new Steiner MPS-C is the compact but rugged, closed-emitter optic we’ve all been waiting for.

The Truth About Bans on Glocks

Gun-control groups are again trying to ban one of the best-selling and most iconic semi-automatic pistols ever—yes, most Glocks.

WOOX Expands Operations in America’s Woodworking Heartland

WOOX, manufacturer of Italian-American made gunstocks, axes and knives, is breaking ground to expand its operations in Hickory, N.C.—where woodworking expertise has been passed on for generations.

Beyond the 1911: Wilson Combat's New Bulwark

The Bulwark is designed as a “hard-use service pistol” that combines the best features of a 1911 with those of a daily-carry duty gun, and Wilson Combat delivers it all at a price point below Wilson’s traditional handgun offerings.

Interests



Get the best of American Rifleman delivered to your inbox.