Bass Pro Shops, Cabela's Receive Customer Service Award

by
posted on September 15, 2020
newsweek-recognizes-bass-pro-shops-and-cabela.jpg

Bass Pro Shops and Cabela’s have received an “America’s Best-In-State Customer Service 2020” award. The company was recognized as a top customer service provider in 16 of the 20 states surveyed, including Arizona, California, Florida, Georgia, Illinois, Indiana, Maryland, Massachusetts, Michigan, Missouri, New Jersey, North Carolina, Pennsylvania, Tennessee, Texas and Virginia.

Bass Pro Shops completed the acquisition of Cabela’s in 2017 and today the company has 177 brick-and-mortar outlets in the United States and Canada. Eighty-two remain under the Cabela’s marquis.

The awards were selected based on an independent poll conducted by Statista, a global business data platform. The survey contacted more than 20,000 U.S. customers who have either made purchases, used services or gathered information about products or services in the past three years.

Customers were asked whether they would recommend brands within the state they live in to friends or family. Customers also were asked to assess brands in the following areas: quality of communication, professional competence, range of services, customer focus and accessibility. The survey targeted the 20 largest states in the U.S. by population.

“This award reflects the passion and ongoing commitment of everyone in our company to deliver an unbeatable customer experience by offering friendly expert service, high-quality products and exceptional value every day,” said Bass Pro Shops founder Johnny Morris. “We are truly humbled and very grateful to our customers for the opportunity to help them create lifelong memories in the outdoors, particularly in 2020 when it’s more important than ever to get outside safely and responsibly.”

In early August, Bass Pro Shops and Cabela’s issued team member bonuses—up to $1,000—to retail, distribution and manufacturing staff. “It is difficult to put into words how deeply proud we are of all our dedicated team members who have worked tirelessly on the frontlines throughout this pandemic, showing up every day to take care of our customers,” Morris said at the time.

Latest

Precision Rimfire Christensen Arms
Precision Rimfire Christensen Arms

Review: Christensen Arms Modern Precision Rimfire Rifle

The Modern Precision Rimfire from Christensen Arms builds upon time-honored blueprints and is crafted from its maker's flash-forged carbon-fiber technology to create an accurate and fun-to-shoot repeating rifle.

New For 2025: H&K MR A4 Series

Building on its existing commercial line of MR556 and MR762 rifles, HK USA now offers A4 versions of both rifles, as well as large-format pistol variants.

Gun Of The Week: Smith & Wesson Model 1854

Welcome to another American Rifleman Gun Of The Week video, and this time we have a modernized American lever-action to take to the range. Meet the Smith & Wesson Model 1854.

New For 2025: Kimber 2K11

With its new 2K11, Kimber now has a dedicated design based on the 2011 concept that comes loaded with a number of added features.

The Armed Citizen® Nov. 22, 2024

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Red Fifty: The Soviet 12.7 mm DShK Heavy Machine Gun

While the Browning .50-cal. M2 machine gun has been unequaled for more than a century, John Moses Browning’s genius design has had one significant 12.7 mm competitor: the Soviet DShK.

Interests



Get the best of American Rifleman delivered to your inbox.